Bouba and Kiki: How Shapes and Sounds Spark Imagination
The Curious Case of Bouba and Kiki Ever wondered why some words feel “sharp” while others feel “soft”? The bouba-kiki effect explores this odd connection between shapes and sounds, showing how we seem naturally inclined to associate certain sounds with specific visuals. It all began with an experiment: if you see a spiky shape and […]
Bouba and Kiki: How Shapes and Sounds Spark Imagination Read More »