Sales Handbook for Art World Success

Maximize Sales Opportunities - we show you how!

ANASAEA helps you take charge of your career. Share your artist vision—be a storyteller, promoter, and leader of your success. Stop waiting for opportunities and start creating them with ANASAEA.

ANASAEA: Your toolkit for art world success

ANASAEA empowers you to take charge of your art career. This guide highlights how to leverage ANASAEA’s powerful tools to maximize your visibility, connect with collectors, and drive sales.

1. Your Artist Profile: Build trust - the first Impression

Your Artist Profile is the first thing collectors see. It should clearly communicate your identity, vision, and professionalism to build trust and encourage sales.

    • Help Collectors Buy with Confidence: When uploading artworks provide essential information like title, medium, dimensions, year, and price for each artwork. For example:
      “Oil on canvas, 50×70 cm, $1,200 + shipping (worldwide).”
      This eliminates confusion and helps collectors make informed decisions quickly.
  •  
    • Attract Collectors with Your Story: Each artwork has a story—what inspired it, what it represents, or how it connects to your artistic journey. Share personal, relatable details to engage collectors emotionally. For example:
      “This piece reflects my journey during a year of self-discovery, inspired by the colors of the Tuscan countryside.”

    • Present yourself like a professional artist: A clean, up-to-date profile reflects your dedication to your craft. Include a professional photo, concise biography, and key achievements (e.g., exhibitions, awards) to position yourself as a credible artist.

Edit Your Artist Profile

Plus: Upload a picture of you as an artist, a photo of an artwork or your logo in the Profile picture section to make your account more personal. A well-chosen image builds trust with your audience and adds a professional touch. 

Your Sales Benefit: Complete profiles build credibility, spark collector interest, and make sales happen faster. Artists who make mistakes see lower interest, fewer likes, and less returns.

Complete Your Profile 
Make sure your profile are information, an image of yourself, 

at least 3 artworks, and create exhibitions

2. Your 3D Gallery: Get more Attention

Your 3D Gallery is more than just a display—it’s an immersive experience that brings your art to life. With interactive features like zoom, pan, tilt, and lighting adjustments, collectors can explore your art as if they were standing in front of it in real life. As the curator of your gallery, you have full creative control to arrange and present your work in a way that tells a cohesive story, highlights your artistic vision, and leaves a lasting impression on your audience.

  • Hold Attention Longer: Collectors spend over 5 minutes in 3D galleries on average.

  • Reach a Global Audience: Your gallery is accessible anytime and anywhere—on mobile, web, and VR—broadening your reach to buyers worldwide.

  • Host Live Events: Speak directly to international visitors, answer questions, and tell the story behind your art in real-time.

Learn how to create your 

own 3D gallery

Browse and select from over 

30 templates.

Repeat Engagement: Visitors are more likely to return to your gallery for updates, building long-term relationships with collectors and fans.

Your Sales Benefit: A 3D gallery allows you to tell your story and that of your art, and makes collectors comfortable that you’re worth the investment. Art lovers spend 10x more time in 3D galleries than on a simple website.

Take Action

Start your 3D gallery today and create an experience people will never forget.

3. Videos – buyers connect with artists who engage

Set Yourself Apart: People want to learn about the artist and their method, not only look at the art. Mix a video in with your art.

 

Build Your Brand: Position yourself as a leader in your field by showcasing your artistic philosophy and the creative process.

 

Build a community: Sharing recordings of curators, fans, or critics speaking about your art increases its value and appeal.

Video Ideas to Get You Started:

  • Artist Talk/Studio Tour: Share the inspiration behind your work or your creative journey.
  • Work in Progress: Show sketches, how you work, or early stages of a piece to build excitement.
  • Art Placement Ideas: Demonstrate how your art fits beautifully in real spaces, like living rooms.

Transform Viewers into Loyal Fans: Videos create emotional connections, turning viewers into loyal fans and advocates who share and champion your art.

Your Sales Benefit: Videos make you stand apart as an artist. People want to buy from people they know and people who take the effort to engage them. (Instagram, YouTube, TikTok and others are all heavily video oriented).

4. The ANASAEA app – your gallery in your pocket

Take your gallery anywhere and impress collectors on the spot.

  • Be Ready Anytime: Whether at a lunch, art show, meeting, or casual gathering, your gallery is always with you.

  • Make Sales Simpler: Make it easy for collectors to purchase by sharing your link, which they can further share!

  • Cross-Device Access: You can upload art from your phone and your gallery is always available on mobile, web, and VR.

Cross-Device Accessibility

Web

Showcase high-resolution 3D artworks, and interactive art galleries all from your browser

Mobile

Carry and access your galleries in your pocket and effortlessly share the latest artworks

VR

Experience your museum in VR for truly immersive and unique experiences. Available on Meta VR

Bonus: Website Integration

Make your own website experience unforgettable by embedding your immersive 3D gallery in it

Embed Your 3D Gallery on Your Website: Integrate your ANASAEA 3D gallery into your own website to provide collectors with an immersive, interactive experience directly on your platform. This feature enhances your professionalism and keeps your audience engaged while increasing the likelihood of sales.

Your Sales Benefit: The app ensures you never miss an opportunity to showcase and share your art and close a sale. Additionally, uploading artwork is as easy as taking a proper image. It’s a very cool accessory at any event.

Take Action

Download the ANASAEA app and take your gallery with you wherever you go.

5. Sharing Tools – Make your Gallery go viral

Turn your network into your marketing team. Post, Post, Post! Reach new collectors and increase awareness by posting your gallery on social media platforms (Facebook, Instagram, LinkedIn).

  • Share Freely: Send links via WhatsApp or email, letting others forward your ANASAEA gallery to get feedback and exposure (and rank higher in our algorithm).
  • Build Credibility: Frequent sharing shows you’re active and professional, which builds trust in collectors and art lovers.

Every share is a chance for new collectors to discover your work, even those who wouldn’t normally attend a physical exhibition.

Your Sales Benefit: More exposure means an increased chance of a snowball effect.

Take Action: Share your gallery today and ask others to share it as well. Watch your audience, likes, collected artwork, and ranking grow.

6. Host Art Events in your 3D Gallery

Did you know you can use ANASAEA like Zoom, but right in your 3D gallery?

 

  • Make Your Art More Accessible: Speak with collectors, art lovers, or friends using ANASAEA avatars inside 3D spaces.
  • Hold Regular Artist Talks: Engage your network with vernissages and one-to-one discussions, or invite guest speakers!
  • Build a Schedule: Even though your 3D space is accessible 24/7, having “online opening hours” informs your audience when to reach you.

Your Avatar is a Live-Communication Tool​

Make an avatar that looks like you to chat live with collectors. It makes talking to them more personal and fun.

Regular Opening Hours Outcome: Set opening hours to your gallery—let them know when your store is open/reachable.

Global Participation: Host events anyone can join from anywhere, giving you more chances to sell to collectors worldwide. You can hold vernissages, artist talks, and meet-and-greet sessions without a physical location. People who might not able to attend a traditional gallery can join your event online, this expands your audience significantly.

Your Sales Benefit: Hosting events has proven to strengthen relationships, encourage discussion and discovery, and boost sales.

Take Action: Create your first virtual international event today, and invite friends and fans. It is easy and fun and builds a community around your work.

7. ANASAEA’s Algorithm: Maximize Your Visibility

ANASAEA’s platform is designed to reward active artists by increasing their visibility through engagement.

The more you engage—by inviting friends, family, and fans to like, collect, and share your work—the higher you rank, increasing your visibility.

Our exclusive, art-focused algorithm ensures your work gets the attention it deserves, setting you apart from competitors.

How to Make the Algorithm Work for You:

LIKE
Rank Higher: Views, Likes, Collections created by Collectors, and Shares help you rank higher.

 

SHARE
Gain Visibility: Artworks on the first pages have higher engagement by default.

 

COLLECTIONS
Sell Faster: Create buzz around your artwork to increase conversions.

Art-Focused Algorithm: Unlike generic platforms, ANASAEA’s algorithm is designed specifically to promote art, ensuring your work gets the attention it deserves.

Post Regularly 
Share updates about your art, behind-the-scenes looks, or your creative process. Consistency keeps your audience engaged.

Promote Your Event
Use common social media channels like Instagram, Facebook, and LinkedIn to create buzz, share invites, and reach a wider audience.

Get people excited by sharing previews, countdowns, or behind-the-scenes clips.

Be the Curator of Your own Show
Guide collectors through your art, share your inspiration, and tell the story behind your collection. This personal touch makes the experience special and helps you connect with buyers.

Your Sales Benefit: ANASAEA uses a democratic ranking system. Your artwork can easily be on the first page when more people interact with it.

Take Action: Invite your network to view, like, collect, and share your artwork and encourage them to do the same! 

Pro Tip: Direct Upload from Instagram: Use our seamless Instagram integration to upload your best content directly to your 3D gallery, saving time and maximizing impact.

8. Social media – partner with ANASAEA

Post on your social networks and we can help.

DRIVE TRAFFIC

Add your ANASAEA gallery link to your social media bios.

GET FEATURED

Tag ANASAEA in your posts to reach thousands of art lovers and collectors.

Your Sales Benefit: ANASAEA has a growing network of curators looking to buy art.

Take Action: Follow ANASAEA and tag us in your future posts on social media for cross-tagging and growing your audience faster.

9. Art Podcast: Boost Your Brand

Discoverability Boost

ANASAEA’s podcast highlights artists, their art piece, and their unique stories, increasing visibility through engaging episodes on platforms like YouTube, Spotify, and Instagram. This multi channel approach is designed to increase your chances of discovery

How to Leverage the Podcast for Sales Success:

SHARE THE PODCAST

  • Gain Visibility: Share your podcast episode with your audience to enhance engagement and reach.
  • Sell Faster: Share your artistic journey on the podcast and create buzz about your work to attract collectors and fans.

Your Sales Benefit:

  • Sharing your inspiration builds emotional connections with collectors, making them more likely to invest in your work. It also shows that you are a serious artist who invests time into your career.
  • Being featured on YouTube, Spotify and as shorts on Insta, FB and TikTok will drive art lovers to your ANASAEA Profile and Exhibitions.

Take Action:

  • Invite your network to listen, share, and celebrate your art’s story.
  • Follow and engage with ANASAEA’s podcast to support the art community.
  • Put your Podcast into your 3D Gallery.

Pro Tip:  Having more then one podcast drives a large audience and shows your versatility as an artist. Also, make sure your profile and art descriptions are up to date.

By now, you’ve seen how ANASAEA empowers you to take control of your art career and stand out in the digital world. That future starts now — with YOU. Don’t wait for opportunities to come to you. Take the first step, explore the tools ANASAEA offers, and share your unique story with the world. Let’s make your art unforgettable.

The Big Picture: Building a Sustainable Art Career

The Big Picture: Building a Sustainable Art Career
ANASAEA is your partner in building a successful and sustainable art career. With tools designed to boost your visibility, improve your reach, and increase your sales, you can take control of your creative journey and thrive.

Start your journey today with ANASAEA and take your art career to new heights.

Remember: Your story and your art are at the center of everything. By sharing them effectively—through 3D galleries, videos, and engagement—you’re not just showcasing your talent; you’re creating connections and inspiring others.